In crowded markets, branding separates top performers from the rest of the pack. We make branding quick & seamless by identifying what makes your company unique and building an authentic, eye-catching, and impactful brand identity around it. 

  • Differentiate your company

  • Add value and credibility to your product or service

  • Build brand affinity

  • Cultivate a community

  • Amplify customer demand

 

Client Feature

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We have a beautiful brand guide. The deliverables were structured and thorough. They have great ideas and are thoughtful about a cohesive implementation. The team is relaxed about talking things through, very easy to work with. I’m very pleased with the new branding we’ve developed and can’t wait to continue with them.
— Jessica Thompson CEO of YOGO

How it works

Research & Discovery | We learn all about your company and its place in the market. Through thorough conversations and an audit of your existing branding, we discover answers to the fundamental questions of your identity: Who are you now? Where have you been? Where do you want to go? Who is your target audience, and who are your competitors? Along the way, we’ll get a feel for your aesthetic preferences.

Initial Directions | With the information collected, we begin to look for patterns and identify key traits. With our previous conversations in mind, we pull together initial visual concepts, starting broad and eventually narrowing it down to 2 top concepts. Together, we choose one direction — or a combination of the two — that best reflects your brand vision.

Brand Identity | With a solid concept, we start generating visual assets. We identify type, color, and graphic style palettes, which will be the basic building blocks for your brand identity. Next, we create a brand book of guidelines, style rules, and messaging to help you maintain consistency in any future assets or content generated.

Deliverables | We apply branded visuals and copy to all the deliverables you’ve selected, with 2 rounds of revisions before finalizing. We supply both the working files and production files, making sure that you have the tools needed to begin implementing.

*The full process takes 4-6 weeks. Half of the fee is due upfront, and the second half is due upon completion. If you need a customized payment plan, we’re happy to discuss it with you.

 

Anastasia Salazar Ltd. is an independent design studio for tailored branding and digital designs.
See more of our work here or check out our blog.